The software industry has built, and private market investors have bought, “point solutions” to address very specific needs within different functional groups. This has created a maze of data silos. The larger the organization, the more silos, leading to an impending data disaster. What has been missing is a data platform that allows private market investors to address a variety of needs holistically across the organization and to empower systemized processes and decision making. As investors are working to create more personalized experiences for buyers and customers, point solutions will only further fragment the investment lifecycle journey.
If your goal is to make data a competitive advantage with organizational impact, then it’s time to look at your organizational data strategy before purchasing another point solution. At Mercatus, we can help you evaluate the strength or your underlying data architecture to support your growth objectives.